Stefan Sagmeister, you need to
research Stefan Sagmeister; word's
repeating again and again as I sit staring at a brief, a piece of paper
containing four other names, but Stefan
Sagmeister is the name I pick. Maybe it's the alliteration or maybe it's the
simplicity of my own laziness, for his
name is the first on the page and I choose it as my point of research. Never
the less, I find myself at this point in time writing about a "graphic
designer and typographer," Googled information providing the foundation
for this blog.
Yet, even reading information
sourced from a secondary resource, I find myself questioning the reality
as I recall the word's of director Terry
Gilliam. In an interview referring to his 1985 film Brazil, he remarked that he
had never read Orwell's 1984, arguing that his primary idea could still be
understood without being influenced to greatly by the writers word's. Contemplating
this, I find myself on Sagmeister's web site: http://www.sagmeisterwalsh.com
I glance across visioning only
three words: Heart, Sex, Cry.
Countless other's are written, yet
these three word's particularly stand out. My conclusion arrives from a photograph's
perspective; that colour only show's the colour a person's clothes, while black
and white shows the colour of their soul and it this which I am viewing.
Associating: heart, cry and sex with the staring person, associating the word's
with his loss, his depression as I slowly deduct logic from the picture.
It is surrounded by white, a
compositional attribute forming a very defined image. White being the absence of
colour coincides with my own perspective, that this is supposed to generate a
personal response separate form anyone else.
Isn't that what art is?
A generating perspective of a time,
emotion or form?
I must confess, that like Gilliam I
have not listened to one song of Lou Reed's, but this is not a blog about a "graphic
designer and typographer," this is blog about a piece of art and my
reaction to it. This is what I see, not a pierce of advertisement or a commission,
but a piece of art.
Moving away from this, but still continuing on the
subject of typography , I highly recommend Memento,
Christopher Nolan's second feature as it
show's the power of word's, resonating more greatly than any other scene in the
film.
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